It's the ultimate "elevator pitch." You have 160 characters to catch potential followers' attention. Here's how to make them count: 1. Be concise. Efficient expression is key. Your bio should communicate essential information that is easily processed. You do not need to use all 160 characters. 2. Be precise. Nothing about "entrepreneur," "blogger," or "author" distinguishes you from other entrepreneurs, bloggers, and authors. Make sure to include key details that make you

I joined Twitter to get recipes and tips from Mark Bittman. My best friend had given me Bittman’s book, How to Cook Everything, and it changed my life. I had to have a daily dose of Bittman’s wisdom, so I created my first Twitter account and followed @bittman. I quickly realized I could get a taste of home and followed @Phillies, @Eagles, and @NHLFlyers. I found I didn’t have to wade through the Wall Street Journal or New York Times anymore. Top news would show up on Twitte